New in-store experience, combined with proprietary 3D printing technology opening door to personalized consumer products
Novi, Michigan, and Blainville, QC, February 23, 2023 – Ice hockey helmets have been evolving for more than 50 years, and new 3D printing technologies are changing product development and the consumer experience in ways never before possible. Bauer Hockey, the global leader in hockey equipment innovation, and industrial 3D printing industry pioneer and market leader, EOS, have collaborated to incorporate additive manufacturing (AM, or 3D printing) into Bauer’s MyBauer custom equipment program.
“Whether elite athletes or pond hockey players, no two heads are alike,” said Mathieu Dejardins, senior brand manager of protective equipment at Bauer Hockey. “Bauer has now jumped in headlong into ‘mass customization’. Through our work with EOS and other partners, we are evolving MyBauer custom hockey equipment program to now include helmet inserts specific to the individual, but able to be produced at-scale. While Digital Foam is still relatively new, it keeps us out-front of product innovation while also bypassing other engineering and manufacturing limitations.”
3D Printing Digital Foam Helmet Inserts
Bauer had investigated how to leverage and incorporate AM into their business by benchmarking all industrial 3D printing OEMs and determined that EOS and its patented Digital Foam approach to printing polymers gave them a distinct advantage. With MyBauer, personalized (individualized) products now reach the mass market for ice hockey, and with the third generation of the REAKT helmet, gone are the days of simply small, medium, or large offerings. A player’s head can be scanned, a digital file is created, then using Selective Laser Sintering (SLS), a helmet insert – created to fit perfectly to its wearer – is 3D printed in Digital Foam which involves a complex, varying lattice that is both personalized for the wearer for improved comfort, but also lighter weight – at 580 grams, and greater breathability. Once printed the helmet inserts are colored, finished and redied for final assembly. The production of the REAKT helmet is vertically integrated and is produced in Canada at Bauer’s Quebec facility.
The Bauer REAKT helmet is now available now through select retailers that are part of the MyBauer line of product offerings.
EOS provides responsible manufacturing solutions via industrial 3D printing technology to manufacturers around the world. Connecting high quality production efficiency with its pioneering innovation and sustainable practices, the independent company formed in 1989 will shape the future of manufacturing. Powered by its platform-driven digital value network of machines and a holistic portfolio of services, materials and processes, EOS is deeply committed to fulfilling its customers’ needs and acting responsibly for our planet.
About Bauer Hockey
Bauer Hockey is the world’s most recognized designer, market and manufacturer of hockey equipment and is the No.1 brand in hockey. Founded in Kitchener, Ontario, in 1927, Bauer Hockey developed the first skate with a blade attached to a boot, forever changing the game. Since then, Bauer Hockey has continued to develop the most sought-after products in the industry, including the widely successful SUPREME®, VAPOR® and NEXUS® lines of products. For more information, visit www.Bauer.com.